I can identify two women I met who had a big impact on me.
Both were strangers. The first was in the early 1960s when I was starting a new marketing research department (with Joe Bowler) at the Bank of America. She asked me to comment on a research project she was leading at the University of California Medical School on why some aspirin was more fast acting and less irritating to the stomach.
I pointed out that I seldom saw good research in medicine and as an example, I doubted that her team ground-up all the test samples before using them. She said ‘no’ but she would do so immediately. It turns out that how tightly packed the commercial pills were compressed was what determined the speed of getting into the bloodstream and the source of stomach irritation. I quickly got a widespread reputation in the Bay Area as an important designer of research methods. That reputation lasted for several decades. I was consulted often on research design.
The second woman I was flirting with at a party in the early 1970s, was a marine biologist from Harvard. I told her I had made a grant to an anti-whaling leader and I wondered if the anti-whaling movement had its science right. She arrogantly told me how, she above all, knew how bad the situation was for whales.
Her arrogant certainty led me to do my own research. I found that a few whale species were seriously endangered by whale hunting but the most widely hunted species had large populations of reproductive females with nothing near dangerously low numbers.
That led me to start an anti-anti-whaling movement. I published an article in the CoEvolution Quarterly that pointed out the facts and suggested that the anti-whaling movement was basically racist anti-Japanese. The USSR, our cold war enemy, was also a whaling nation but there were no boycotts of the Bolshoi Ballet.
The article was read by my friend, then governor of California, Jerry Brown, who called a meeting of leading anti-whaling organizers and demanded they set the facts straight or stop their campaigns. They stopped and the U.S. movement came to a halt.
By the late 1990s this history was well known in Japan and several documentary movies were made about me and my role.
This is a belated thank you to those women.
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