My wonderful blog readers know I have been frustrated by a website I created that is getting no attention.
I am trying a new approach. A free sample. The most powerful marketing approach I find used in Japan. Whenever you buy something at a department store, you are given a small gift of something related to the object you bought.
My website has over 300 MP3 interviews with people I recorded for my national public radio show Social Thought.
I have now put audio samples of six interesting guests. You can hear them free.
Please try them here. See if it propels you to spend the $.75 to buy an interview; go ahead, I will see the purchase.
The audio samples I’ve chosen are Mancur Olson the genius who figured out the relationship between politics and commerce; Steven J. Gould the man who made evolutionary selection a key mode of thinking; Joyce Appleby, the woman who understands how America came to appreciate commerce in the first place; Todd Gitlin an historian who saw the power of Copernicus to create global exploration; and lastly Chick Callenbach who co-authored Citizen Legislature with me in introducing random selection in politics to the world.