Marketing Without Advertising

Online with Michael Phillips and Salli Rasberry from a book of the same name by Nolo Press

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    « March 2009 | Main | May 2009 »

    The official word on false advertising

    The following headline appeared in the MARCH 11, 2009 Wall Street Journal: In Ads, 1 Out of 5 Stats Is Bogus* 

    *Actually, It's Misleading, Incomplete or Obscured in Fine Print That Few People Read.

    06:44 PM | Permalink | Comments (0)

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